My name is Rogério Scaramal, and I am an Art Director and Content Strategist with experience in creating digital campaigns for major brands, both local and global.
Currently, I work as an independent creative professional in São Paulo, Brazil, where I have had the opportunity to collaborate with brands such as P&G, Pernod Ricard, Samsung, AB InBev, Ipiranga, Grupo Boticário, and Mercado Pago.
I have a genuine passion for culture and entertainment. I am naturally drawn to ideas that can connect the two.
My experience includes creating social media campaigns, PR Stunts, influencer marketing, always closely following market trends and focusing on the best practices for each platform. Additionally, my background in content and social media consumption allows me to develop concepts that not only meet the strategic brief but also create a genuine connection with the audience.
Experience ↘︎
Freelancing
Jones
Talent
W3.haus
R/GA SP_NYC
Mutato / draftline
New Vegas
Santa Clara
Remix Social Ideas
Currently
2023 – 2024
2022 – 2023
2021 – 2022
2021
2020 – 2021
2020
2017 – 2020
2017
Clients ↘︎
Mondelez: Trident
AB inBev: Skol, Beats and craft beers.
BRF: Sadia
Twitter Brazil
Pernod Ricard: Chivas Regal, Ballantine’s and Passport Scotch.
quem disse, berenice?
P&G: Pantene, Gillette, Venus, Downy among others.
Samsung
Merck: Floratil
Mercado Pago
Ipiranga
Crypto.com
Education ↘︎
Consumer Insights
Sandbox.ee, 2021
Branding Strategy
Sandbox.ee, 2021
Bachelor of Comms, Advertising
Unitoledo, 2016